Gift Card Fraud

Fraud Shield: A Case Study

Fraud Shield: How One Restaurant Customer Saw a 25,833% ROI in 6 Months

In the fast-paced restaurant industry, managers and owners don’t have the time to manually check every gift card transaction to ensure they aren’t fraudulent. That’s why we offer Fraud Shield—a program that automatically protects businesses from fraudulent transactions. 

Card Market cares about our customers’ security. Because we know that money saved on fraud can support a restaurant’s growth, address the needs of employees, and set the stage for future success.

With an easy-to-use dashboard, Fraud Shield helps our restaurant customers save thousands of dollars by preventing:

  • Unexpected chargeback requests 
  • Hackers using stolen credit card numbers to purchase electronic gift cards
  • Fraudsters using stolen credit cards and then attempting to receive in-store credit

Let’s Take a Look at the Numbers

Thanks to Fraud Shield, Card Market customers save money in chargeback costs and fraud value, meaning that this program pays for itself in a short period of time. 

Card Market recently partnered with Rodizio Grill, a Brazilian Steakhouse with 22 locations across the country, for their online and physical gift card package. Through our Fraud Shield protection program, Rodizio…

  • Saved $11,550 in chargeback costs
  • Saved $33,567 in fraud value
  • Saved a total of $45,117 in potential lost revenue

Given that these customers paid an average of $1.13 per month for their Fraud Shield Program at each location, they received a 25,833% return on their investment for just half the year. 

“The wonderful thing about Fraud Shield is that it’s such a low cost for a high return. We have customers who have saved thousands of dollars, which, especially during the pandemic, very well could have been the difference between remaining open or having to make difficult decisions. We’re proud to make it easy for these restaurants to save money.” – Mark Miller, VP of Sales & Marketing

Interested in Learning More About Fraud Shield? 

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