Blog & Resources
Gift card news and learnings you don’t want to miss.
Latest Posts
Card Market Recognized with “Gold Award for Vendor Excellence” at RSPA’s RetailNOW 2023 Trade Show
Card Market is honored and excited to receive the exclusive Gold Award for Vendor Excellence from the Retail Solutions Providers Association (RSPA). Card Market was selected as the top vendor in the Reseller & ISV Support Services category for our high-quality...
Signature Systems Partners with Card Market for Custom Gift/Member/Loyalty Card Printing and Fulfillment
View/download the PDF version of the press release here. Card Market, the industry leader in custom gift/member/loyalty card printing and fulfillment, is proud to announce a value-added partnership with Signature Systems, Inc. (SSI), an acclaimed technology solutions...
Making a Sustainable Choice: Introducing Card Market’s New Paper Cardstock Option for Gift Cards
Gift cards have become an indispensable tool for businesses looking to grow their customer base and drive sales. At Card Market, we strive to continuously innovate and offer products that not only meet your business needs but also align with our commitment to...
More Posts
Why You Should Start Thinking About Your Holiday Gift Card Strategy Now
Merchants are accustomed to feeling the pressure during the holiday season. The “most wonderful time of the year” is also filled with logistics challenges, long days, and the pressure to maximize revenue during the busiest time of the year. The good news is that gift...
Fraud Shield: A Case Study
Fraud Shield: How One Restaurant Customer Saw a 25,833% ROI in 6 Months In the fast-paced restaurant industry, managers and owners don’t have the time to manually check every gift card transaction to ensure they aren’t fraudulent. That’s why we offer Fraud Shield—a...
Customer Spotlight: Beau Jo’s
Serving their trademark “Colorado-style” pizza with a hometown hangout atmosphere, Beau Jo’s has become synonymous with Colorado’s best pizza. After opening its first location in a 560 square-foot pizzeria in Idaho Springs, CO in 1971, Beau Jo’s has expanded to six...
4 Ideas to Help Spas & Salons Increase Gift Card Revenue During Slow Seasons
Spas, salons, and wellness retailers often experience a unique rhythm of busy and slow seasons throughout the year. The holiday season, Valentine’s Day, and Mother’s Day often provide an influx of revenue. But the elation and highs brought on by higher-than-normal...
7 Gift Card Stats Every Pizza Restaurant Should Know
Over the past two years, gift cards were an easy (and often essential) way for restaurants to increase sales and revenue. For many of our clients at Card Market, the chaos and uncertainty of pandemic-related shutdowns were quickly seen as an opportunity to turn...
Christmas in July: How to Sell More Online Gift Cards This Summer
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Benefits of Offering Digital Gift Cards
Digital gift cards: also known as online or eGift cards, refer to electronic files delivered by email, text, social media, or smartphone apps. Online gift card sales were a life-saver for many restaurants and retailers during the early days of the COVID-19...
Card Market Pro vs. Express: Which One is Right for You?
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Gift Card Marketing Guides: Your Website
Online gift cards are more popular than ever. According to a recent report from last year’s holiday shopping season, gift cards ranked in the top three online purchase categories. Sales increased 263% from November 1 to December 9, compared to September of 2021. ...
4 Heartfelt Gift Card Ideas for Your College Graduate
Graduation season is right around the corner, and finding a way to celebrate a newly minted graduate is top of mind for many people. Graduation is one of the most popular milestones for purchasing gift cards, second only to birthdays. Businesses should know that 67%...
How Theme Parks Can Increase Brand Awareness and Revenue with Gift, Loyalty & Membership Cards
Summer is the busiest time of the year for theme parks, amusement venues, and game centers. But as consumer expectations change, it is important for amusement parks and entertainment venues to find new and creative ways to keep customers coming back. An...
Frequently Asked Questions: Online Gift Card Sales
Online gift card sales were a life-saver for many restaurants and retailers during the early days of the COVID-19 pandemic. But that short-term solution turned into a new trend for many businesses and the consumers they serve. According to recent research from Save My...