Blog & Resources
Gift card news and learnings you don’t want to miss.
Latest Posts
Navigating the Shift: California’s Plastic Gift Card Ban and How Card Market Helps You Adapt
In an evolving marketplace where regulations can change the landscape, California's pending decision to ban all plastic and PVC gift cards by 2027 is a prime example. Regardless of one's viewpoint on the legislation, the reality is that businesses will have to adapt....
KORONA POS and Card Market Partner to Boost Gift Card Potential
Las Vegas, Nevada – Leading point of sale solution provider, KORONA POS, has forged a strategic alliance with Card Market, a key player in the gift card sector. This partnership promises retailers a seamless blend of top-tier customization, quality, affordability, and...
Addmi Announces Strategic Partnership with Card Market as their Premier Gift Card Vendor
New Collaboration Elevates Dining Experience at Food Halls such as Sawmill Market with Seamless Multi-Vendor Gift Card Use. Albuquerque, NM – In a move aimed at streamlining the dining and purchasing experience for customers across various venues, Addmi, a leading...
More Posts
5 Ways to Sell More Gift Cards This Holiday Season
While digital gift card sales have increased significantly in recent years, gift cards sold in stores are still one of the most popular holiday gifts. According to the latest consumer survey, 66% of consumers still prefer a physical gift card when it comes to giving...
Guest Post: 3 Tips To Help Make Your Holiday Gift Card Sales A Success
Our partners over at Quikstone Capital Solutions have written a helpful article discussing the ins and outs of improving your holiday gift card sales. Be sure to check it out at the link below....
Three Card Solutions for Grocery Store Employees and Customers
Grocery stores and supermarkets around the country are navigating a variety of challenges and trends that are shaping the industry. As online shopping and grocery delivery continue to grow, it’s important for supermarkets to find ways to stay competitive and maintain...
How to Find the Best Gift Card Partner for Your Restaurant
Gift cards have become an essential revenue stream for many restaurants. Here are a few notable statistics from a recent restaurant gift card sales report: The total overall number of gift cards sold in 2021 increased by 22% year over year. Digital sales...
Card Market Recognized with “Gold Award for Vendor Excellence” at RSPA’s RetailNOW 2022 Trade Show
Right to left: Card Market’s Jannine Houston, Mark Miller, Angela Votta, and Cole Edmonson Card Market is honored and excited to receive the exclusive Gold Award for Vendor Excellence from the Retail Solutions Providers Association (RSPA). Card Market was selected as...
5 Ways Salons Can Elevate their Gift Card Experience
Gift cards have become a popular and important source of revenue for salons in recent years. While running promotions for the winter holidays, Mother’s Day, or in honor of graduates, many salons have recognized the benefit of gift cards. As a result, gift cards are an...
How to Use Membership Cards to Promote Your Retail Sales
In order to create a thriving business, retailers need to provide consumers with the best customer experience. It’s important to create an experience where customers choose you over competitors and want to keep doing business with you. Membership cards and loyalty...
Gift Cards for Cannabis? They May be Your Ticket to Higher Sales
Due to the recent legalization of cannabis products in certain states, the cannabis and CBD industry has exploded in recent years. However, as a whole, the industry faces several unique financial challenges that make it difficult for dispensaries and businesses. A...
What to Keep in Mind When Designing a Gift Card
There’s a lot that goes into developing an effective and successful gift card program for your business. You have to think about what type of promos might incentivize customers to buy, how you’re going to market your gift card offerings, and how you train employees to...
Our Gift to You: Christmas in July Gift Card Promotion
Christmas in July has quickly become one of our favorite traditions in recent years. Not only is it a way for our customers to sell more online gift cards this summer, but we’ve also embraced it as a way to let current and potential customers experience the power of...
Lessons from the Pandemic: What We Learned About Gift Card Sales
Gift cards quickly became a way for businesses to stay afloat during the early days of COVID-19. Throughout the pandemic, gift cards generated a greater portion of a merchant’s overall income than the prior year. According to studies, 2.63% of a merchant’s total...
4 Ways Gift Cards Can Help Businesses Overcome Economic Challenges
Restaurants and retailers have learned dozens of lessons from the challenges of the past few years. Whether it was a pandemic, inflation, or other economic challenges, owners had to find new and creative ways to navigate consumer spending habits. One important...