As we head into another holiday season, gift cards remain a hugely popular gift idea. A report from Square indicated that gift card sales were up 43% during the 2021 holiday season. Having a comprehensive holiday gift card strategy that includes promoting in-store...
While digital gift card sales have increased significantly in recent years, gift cards sold in stores are still one of the most popular holiday gifts. According to the latest consumer survey, 66% of consumers still prefer a physical gift card when it comes to giving...
