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Virtual vs. Physical Gift Cards: The Pros and Cons of Each

Virtual vs. Physical Gift Cards: The Pros and Cons of Each

by Card Market | May 31, 2021 | Gift Cards, Virtual Gift Cards

As a restaurant or retail business owner, you are well aware that gift cards are a pivotal element of your revenue. Although gift card campaigns require ample planning and deliberate execution, they are an important part of growing your customer base. When choosing...
Card Market Announces Acquisition of Valerian Technologies

Card Market Announces Acquisition of Valerian Technologies

by Card Market | May 26, 2021 | News

NASHVILLE, Tennessee (May, 21 2021)—Card Market, a leading gift card solutions provider headquartered in Nolensville, Tennessee, is pleased to announce the acquisition of Valerian Technologies, one of the largest providers of custom plastic cards in North...
Card Marketing Services and Sterling Card Solutions Launches as New Brand—Card Market

Card Marketing Services and Sterling Card Solutions Launches as New Brand—Card Market

by Card Market | May 6, 2021 | Gift Card Sales, Gift Cards, News, Online Gift Card Sales

NASHVILLE, Tennessee (April 26, 2021)—Card Marketing Services and Sterling Card Solutions is excited to announce the launch of its new brand, Card Market. After more than 25 years of building a trusted reputation, this full-service gift card solution provides the same...
Merchants: Here’s What You Should Know About Gift Card Fraud

Merchants: Here’s What You Should Know About Gift Card Fraud

by Card Market | May 5, 2021 | Fraud Protection, Gift Cards

Gift card fraud can be inconvenient and even frustrating for consumers; however, merchants are the true victims of fraudsters as excessive chargebacks can become a huge financial burden. With the increase of card-not-present transactions since the onset of the...
4 Gift Card Trends to Watch in 2021

4 Gift Card Trends to Watch in 2021

by Card Market | May 5, 2021 | Gift Card Sales, Gift Cards, Online Gift Card Sales, Virtual Gift Cards

While the preferences and lifestyles of customers consistently change, so do the trends within the gift card industry. As a trusted gift card services provider, Card Market regularly measures and evaluates trends within the gift card industry in order to better serve...
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